When Opinion Does and Doesn't Matter to Your Website's Success

Posted by Randy Smith on Mar 23, 2017 10:55:00 AM

Whose opinion?
Your opinion.

That sounds harsh…let us back up. You see, we build websites all the time for discerning small- and medium-sized business clients. We get it. Your website is the first introduction a lot of your customers have to your brand and acts as your face on the web. You want to get it right.

Good news: So do we!

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Topics: Web Design, Web Development

What is a Sitemap and Why Does It Matter for SEO?

Posted by Randy Smith on Mar 20, 2017 10:17:00 AM

Creating an effective sitemap is one of the most important steps in the website development process. But what is a sitemap and why is it so critical to the success of the project?

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Topics: Web Design, Sitemaps, SEO

How a Website Can Make or Break Your Small Business

Posted by Randy Smith on Mar 3, 2017 9:35:00 AM

You already know that your small business needs a website. But did you know that there’s a big difference in just having a website and having a good website?

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Topics: Web Design

Why Your Small Business Should Use a Web Design Company

Posted by Randy Smith on Feb 24, 2017 9:03:00 AM

As a small business owner, you’ve accepted by now that you need a professional, engaging website. Its purpose is multi-fold, from attracting new customers to providing useful information to current prospects online. But why does your small business need a web design company?

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Topics: Web Design

4 Immediate Payoffs of Investing In a New Website

Posted by Randy Smith on Feb 4, 2017 10:13:00 AM

Developing a new website is a big investment. It takes time, focus, and yes, money, to create something durable and professional to represent your business online. You may be wondering whether or not the investment is worth it.

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Topics: Web Design

Web Design Trends on the Horizon in 2017

Posted by Randy Smith on Jan 17, 2017 9:06:00 AM

Like in clothing, food, and architecture, website design trends are constantly changing. At Sync, we think there’s a healthy balance to strike between following the latest online fad and designing timeless websites that won’t be outdated in a year. It’s important we always keep our finger on the pulse of what’s going on in web design.

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Topics: Web Design

What Makes a Website Mobile-Friendly?

Posted by Alex Kastanas on Jan 9, 2017 9:26:00 AM

In today’s world, having a ‘mobile-friendly’ website is no longer a nice-to-have. If your website doesn’t look and feel great on mobile devices like smartphones and tablets, you’re not only shorting your customers on user experience, your rankings are probably being penalized by search engines, too.

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Topics: Web Design

UX Design: Just Because It’s Pretty Doesn’t Mean It Works

Posted by Randy Smith on Nov 7, 2016 11:30:00 AM

Can websites be both pretty and functional? Answer: yes!

Are they always? Answer: not even close.

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Topics: Insider, Web Design

How to Design a Successful Website for Your Manufacturing Company

Posted by Randy Smith on Mar 30, 2016 11:08:20 AM

The sales process for companies in the manufacturing industry is changing. While manufacturers are placing an emphasis on developing cutting edge processes and products, their lack of innovation in their marketing and sales strategy makes it difficult to keep up with the growing online market.

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Topics: Web Design, Manufacturing

HOW TO GET THE MOST ‘BANG FOR YOUR BUCK’ FROM YOUR STARTUP’S MARKETING BUDGET

Posted by Randy Smith on Mar 24, 2016 4:34:49 PM

Your startup spurred from the inception of a fantastic idea. 

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Topics: Analytics, Web Design, Branding, Start-Ups